Many pet food companies took this year’s theme to heart, debuting pet nutrition innovations that speak to numerous evolving trends throughout the industry. 

Fourteen new dog and cat supplement products introduced between July to December 2023.

A variety of treats and toppers for dogs and cats launched from July to December 2023.

From functional supplements and life-stage specific formulas to freeze-dried raw formats and collagen chews, the show floor was bursting with innovation.

New pet food, treat and supplement products introduced between January and June 2022.

New pet food, treat and supplement products introduced between January and June 2022.

New pet food, treat and supplement products introduced between July and December 2021.