Purina Pro Plan unveils new cat supplement 04.07.2022 By Nicole Kerwin The new Calming Care supplement can help decrease stress and anxiety in cats.Read More
NielsenIQ shares top-searched product attributes for pet food 04.04.2022 By Jordan Tyler The market research firm presented its latest and greatest pet care research at Global Pet Expo 2022.Read More
Wellness Pet Company broadens portfolio with new protein sources, targeted life-stage formulas 03.28.2022 By Jordan Tyler The pet food and treat manufacturer is expanding its product selection in the plant-based, wet cat food, fresh and function categories.Read More
Wellness Pet Company releases new plant-based kibble, meal topper 03.18.2022 By Nicole Kerwin The new dog kibble and meal topper are formulated with plant-based protein and provide functional benefits.Read More
Green Gruff enters pet industry with supplements 03.18.2022 By Nicole Kerwin The company’s new supplements are formulated to support common ailments found in dogs.Read More
ORIJEN releases new cat and kitten foods 03.04.2022 By Nicole Kerwin Both new foods are formulated with fresh or raw poultry and wild-caught fish to support digestion, brain and muscle health.Read More
Zesty Paws introduces supplements for small dogs 01.05.2022 By Jordan Tyler The Mini Bites line features three of the brand’s best-selling formulas in more appropriate sizes and ingredient doses.Read More
Slideshow: 60+ new product innovations to close out 2021 01.05.2022 By Jordan Tyler Reflect on new pet food, treat and supplement products introduced between July and December 2021. Read More
Voff Premium Pet Food acquires sixth brand 12.17.2021 By Jordan Tyler The Sweden-based company has purchased natural pet supplement producer AniForte. Read More
Insect-based pet food startup introduces first functional meal toppers 12.16.2021 By Jordan Tyler Neo Bites, based in Austin, has launched its first three toppers and a dog treat formula.Read More