The maker of PureBites has agreed to acquire Bar W Foods & Eighteen Below Partners LLC.

Cameron Baker brings more than 12 years of experience to this newly created role.

The new pet food product combines dry kibble and freeze-dried proteins.

This processing method helps preserve nutrients, allowing consumers to boost the wellbeing of their four-legged companions.

The company has hired a new CFO, VP of sales, marketing and commercialization, and director of sales.

The company’s new facility in Lincoln aims to bring all processing to one site. 

Kismet currently offers premium dog food and supports animal welfare nonprofits. 

The brands have combined their expertise to enhance mealtime and playtime for dogs.

The new plant advances the company’s reputation as a turnkey co-manufacturing partner for both kibble and freeze-dried pet foods and treats.

The additional square footage will triple the plant’s freeze-drying capacity and add 75 employees.