BUDAÖRS, HUNGARY — Partner in Pet Food (PPF), a European manufacturer based in Hungary, earlier this month announced its acquisition of Landini Giuntini, a private label manufacturer of dry pet food based in Città di Castello, Italy.

Financial terms of the transaction were not disclosed. PPF has acquired 100% of Landini Giuntini’s capital. According to PPF, Landini Giuntini is the largest private label dry pet food manufacturer in Italy.

Landini Giuntini was founded in 1956 as an Italian and international contract manufacturer of high-quality pet foods. The company’s geographic reach and potential for growth are expected to complement PPF’s current operations and help the company expand its premium pet food categories, PPF reported.

“We are delighted to partner with such a successful family-owned business as Landini Giuntini,” said Gerald Kuehr, chief executive officer of PPF. “With its strong footprint in Italy and successful growth, this acquisition represents a significant opportunity for us to expand further our pan-European presence. This partnership will also enable us to broaden our product range into snacks and treats, particularly in the premium and super-premium ranges. We are very excited about working with Steven, Gino and the rest of the team at Landini Giuntini.”

The Italian pet food company produces kibble pet diets in a range of formats and price points. The company employs 120 people and manufactures more than 100,000 tons of kibble per year. Outside of Italy, Landini Giuntini’s primary clients are supermarket chains, specialty pet food brands and independent retailers in the Middle East. 

Steven Giuntini, current chief executive officer of Landini Giuntini, and Gino Giuntini will continue to lead the Italian pet food company’s business operations following its acquisition by PPF.

“We are honoured to become part of the PPF family, being chosen by a leading group like PPF makes us proud,” said Steven Giuntini. “I am convinced that this partnership will accelerate the development of our company Landini Giuntini and of the entire PPF Group. We will be able to offer products from PPF’s range to our customers and to support PPF’s platform with our products and our passion for pet food ‘Made in Italy.’ We look forward to working with Gerald and the team at PPF: our teams will be united in a ‘family’ with the same passion and commitment to pet food.”

In September 2020, PPF acquired Doggy, the largest dry pet food manufacturer in Sweden, as part of its overall strategy to expand internationally and broaden its product offerings.

According to PPF, the company employs more than 1,800 people throughout nine factories across The Netherlands, Hungary, Czech Republic, Slovakia and Poland. Its customers include traditional retailers, discount stores, specialty pet retailers and online sellers distributing in 38 European countries. PPF primarily produces wet and dry dog and cat food, as well as single-serve products. The company produces nearly 550,000 tons of pet food per year.

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