CULT partners with marketing agency to amplify Noochies! brand 05.22.2024 By Nicole Kerwin In partnering with Pilothouse Digital, the company aims to increase consumer awareness. Read More
Pet nutrition brands rank high for digital growth in 2023 01.18.2024 By Jordan Tyler GREENIES, Sundays for Dogs and Wuffes all saw triple-digit increases in website traffic.Read More
New report details digital marketing opportunities for pet industry 12.26.2023 By Jordan Tyler The report by Similarweb and HypeAuditor aims to provide a benchmark for success in 2024.Read More
Research details traditional advertising fuels most pet product, brand discovery 08.07.2023 By Nicole Kerwin Print, radio and television advertising channels are more used by US pet parents compared to social media channels.Read More
Corbion promotes VP of marketing to CMO 12.15.2022 By Gloria Cowdin Jennifer Lindsey has been promoted to chief marketing and digital officer.Read More
ZIWI USA expands digital initiatives with new hires 09.19.2022 By Nicole Kerwin Angela Bartlow has been appointed to brand integrity administrator and Grace Thompson has been appointed to digital marketing specialist.Read More
Former Purina exec joins Good Boy Studios team 01.24.2020 By Pet Food Processing Staff Michael Crawford will help drive data-driven initiatives for the technology company’s social media app, Pet Parade, as its new strategic advisor.Read More
