Boulos previously served as VP and account supervisor for the firm.

Krista Ferry will take on the role of influencer and branded content specialist.

Brianna Weeks and Breea Cristofoli have joined the pet industry marketing firm to support social media content creation and strategy.

RaChelle Lobre has joined the marketing and communications agency as vice president of brand development.

Cindy Gustafson, formerly of Weight Watchers, will serve as the company’s new chief marketing officer.

The fresh dog food company has added seven employees to its roster, spanning sales, product development and marketing departments.