Evolving pet ownership leads to shift in consumer purchasing behaviors 06.18.2024 By Jennifer Barnett Fox The persona of the ‘pet parent’ continues to change, shaped in part by expanding omnichannel options.Read More
Pet food, treat industry achieves $64.4 billion in sales for 2023 04.01.2024 By Nicole Kerwin The APPA released its latest data, forecasting continued growth for the industry and evolving trends in pet ownership.Read More
Packaged Facts: ‘Pet ownership a real challenge’ for Millennials 03.27.2024 By Jordan Tyler The market research firm explores economic factors impacting the largest cohort of pet owners in the United States.Read More
Consumer interest in product sustainability rises 10.16.2023 By Caleb Wilson Nearly three-quarters of consumers say sustainability is more important to them when choosing a brand than it was two years ago.Read More