Brit Care Cat Soups are formulated to provide felines with optimum hydration.

The company plans to launch new and improved flavors of its functional dog and cat food formulas.

Calibra Veterinary Diet Snacks consists of six formulas targeting specific health conditions in dogs.

The new Superfood Crumbles and Gravy Mix toppers can be served dry or wet. 

The relaunch will include reformulations, packaging redesigns and stronger veterinary outreach.