The organizations will raise awareness amongst consumers and veterinarians on the root causes of the issue.

The companies have partnered to explore nutritional pet obesity interventions for Better Choice’s Halo brand.

According to the Association for Pet Obesity Prevention, pet parents are seeking other means to reduce their pet’s weight.

Weight management formulations and pet owner education can help tip the scale away from pet obesity.

Susan Hays will help the association increase awareness of the pet obesity epidemic.