Health Protection is designed to support six key areas of health in a price-accessible kibble format. 

Matt Amigh will drive financial strategy across subsidiary brands Natural Balance and Canidae. 

Novel proteins, limited ingredients and functional elements can all play a role.

From cats to sustainability, the annual tradeshow had something for everyone in the industry.

Fruit and vegetable inclusions can help processors satisfy a pet parent’s desire for more appealing formulas for their pets.

Tucker’s, Zesty Paws, Natural Balance, Bailey’s CBD, Paw CBD, Petcurean, Solid Gold, Badlands Ranch and W.F. Young are notable winners.

The new parent company is a result of Canidae and Natural Balance’s merger in March.

The two companies will join on a shared mission to improve pets’ lives through premium nutrition.

The company’s Limited Ingredient Stews and Original Ultra With Broth-Coated Kibble formulas will be highlighted at the show.

The new products include new freeze-dried raw treats, vegetarian dog food, reformulated cat food and more.