The pet food and treat brands will now be sold through the retailer’s brick-and-mortar and e-commerce platforms.

As the pet food market continues to steadily grow, this Minnesota-based company is staying light on its feet to adjust quickly to the changes ahead.

Following a mutually beneficial co-manufacturing partnership, Tuffy’s has now fully acquired the pet treat company.

The company has built a new cannery within Tuffy’s existing facility to meet wet pet food demand.

The company’s first meal topper products for dogs are formulated with postbiotics.

The company has halted distribution of the affected wet dog food products.

The company has recommitted to providing financial and promotional support to eTailPet.

The company has introduced four new whole-health, animal protein-focused dog diets for the independent retail channel.