General Mills pet food business sees improvement 12.19.2024 By Nicole Kerwin The company’s US pet food business held its dollar share for the first time in two years. Read More
General Mills scoops up Whitebridge Pet Brands for $1.45 billion 11.15.2024 By Nicole Kerwin The acquisition includes the Tiki Pets and Cloud Star brands and two manufacturing facilities. Read More
Whitebridge Pet Brands unveils new logo 07.25.2022 By Nicole Kerwin The new logo follows Whitebridge’s acquisition of Italy-based Agras Pet Food.Read More
Whitebridge, Agras complete merger 04.14.2022 By Nicole Kerwin The two companies will now operate as Whitebridge Pet Brands and will be owned by investment firm NXMH.Read More
Cloud Star launches hybrid biscuit-jerky treats 11.10.2021 By Jordan Tyler The new MEAT CRAVERS are formulated with real meat and jerky in a baked format.Read More
Dogswell expands functional jerky line 10.21.2021 By Jordan Tyler The company has added a Gut Health formula with live probiotics, pumpkin and ginger.Read More
Pet Botanics adds jerky training treat 09.15.2021 By Jordan Tyler Chicken is the first ingredient in these chewy new dog treats.Read More
Belgian private equity acquires Whitebridge Pet Brands 08.04.2021 By Jordan Tyler The pet nutrition company was founded in 2015 and has since completed five of its own acquisitions.Read More
Pet Botanics adds freeze-dried training treat 07.21.2021 By Jordan Tyler The single-ingredient treats include real beef liver and are only two calories apiece.Read More
Whitebridge rebrands first aid portfolio following acquisition 05.03.2021 By Jordan Tyler The pet food and treat company has integrated Cardinal Pet Care’s Remedy+Recovery line under its Dogswell portfolio.Read More