The premium dog food brand hit the market in August 2023.

Heather Pasquale will serve as general manager of Royal Canin North America’s US Vet Business Unit.

The duo behind the company aims to create healthy products that stand-out in the pet food aisle while also fostering inclusion.

Hsu originally the pet food company as marketing director in 2018.

CVC has acquired majority stake in Partner in Pet Food from Cinven. 

Wet and dry pet food and pet treats all underperformed for fiscal year 2024.

The company’s environmental and social initiatives have been recognized by the Pet Sustainability Coalition.

With supply under constraints, processors are relying on alternative sources, from novel proteins to fermented ingredients. 

The acquisition furthers PBG’s goal to create a global portfolio of super-premium pet food brands

The companies will combine resources to help manage the environmental impacts of animal feed.