The brand’s Farm Stand collection includes fresh fruits and vegetables and bright colors for year-round treating occasions.

The five new treats are formulated to support dental health, skin and coat health, immune system health, digestion and calming.

The company’s new-and-improved wet cat food offerings, BLUE Tastefuls, seek to bridge the gap between good nutrition and satiety.

The function-focused pet food manufacturer will meet increased demand with an additional 108,000 square feet of production space in Lebanon.

Tammy Witmer will lead sales, distribution and business initiatives for the company in the Eastern United States.

The company’s second product is formulated to support mobility, heart health, reduce hip and joint pain, and maintain bone strength.

The premium pet food and treat manufacturer plans to construct a new manufacturing plant to increase production, office space and raw material storage.