Vital Essentials taps brand marketing leader 05.20.2024 By Nicole Kerwin Ashley Li will leverage her expertise as the brand’s vice president of brand marketing. Read More
Bow Wow Labs recognized among fast-growing veteran-owned businesses 05.20.2024 By Jordan Tyler The dog chew and chew accessory brand is featured on the 2024 Vet100 list by Inc. Business Media and Syracuse University’s D’Aniello Institute for Veterans and Military Families.Read More
Mars commits $141 million to expanding operations in France 05.17.2024 By Nicole Kerwin The investment will be used to support its WHISKAS, SHEBA and Royal Canin pet food brands, as well as its confectionery and human food operations. Read More
BARK’s cereal-inspired treats hit PetSmart shelves 05.17.2024 By Nicole Kerwin Through the addition of PetSmart, The Snack Pack dog treats are now available at 2,400 retail locations.Read More
Nestlé Purina funnels $221 million into Mexican pet food production 05.16.2024 By Jordan Tyler The company will expand capacity for both dry and wet pet foods.Read More
W.F. Young’s plant-based treat brand debuts new website 05.16.2024 By Nicole Kerwin Honest to Goodness’ new site aims to educate consumers on the nutritional and sustainable benefits of its new Plant Snacks dog treat line.Read More
Q&A: Prioritizing protection of pet food 05.16.2024 By Kimberlie Clyma Billie Johnson, Ph.D., of BHJ North America shares insights on the evolution of food safety in the pet food industry.Read More
Canine longevity emerges as ‘next frontier’ in pet supplements 05.16.2024 By Jordan Tyler Brands are leveraging emerging science to add life to dogs’ years — and, in the process, years to their lives.Read More
Making pet food social: German pet food brand determined to save pets in need 05.15.2024 By Nicole Kerwin By offering premium organic dog and cat foods, STRAYZ provides donations to animal welfare organizations. Read More
Scout & Zoe’s launches novel protein dog treats 05.15.2024 By Nicole Kerwin The treats are made with black soldier fly larvae, Asian Carp and kangaroo proteins. Read More