NUTRO focuses on next generation of pet parents with new identity, ad campaign 01.31.2023 By Nicole Kerwin The campaign seeks to highlight the brand’s commitment to using high-quality ingredients from trusted sources.Read More
Cadet debuts new line of bully chews 01.31.2023 By Nicole Kerwin The line includes three varieties — rolls, chews and sticks — made with patent-pending technology.Read More
Upcoming product launch, facility opening to support Hill’s Pet Nutrition in 2023 01.30.2023 By Jordan Tyler Raw material inflation will continue to be a factor for parent company Colgate-Palmolive.Read More
The Bear & The Rat becomes first frozen brand distributed by Choice Pet Products 01.30.2023 By Nicole Kerwin The move increases the brand’s distribution to independent retailers throughout Florida.Read More
Vital Pet Life achieves authenticity certification for fish oil products 01.27.2023 By Nicole Kerwin The company’s fish oils for pets have been tested and verified by ORIVO.Read More
Native Pet rebrands to support dog wellness 01.27.2023 By Nicole Kerwin The rebrand includes new packaging to better represent the company’s dedication to high-quality, efficacious products.Read More
Purina implements virtual reality technology to improve merchandising 01.26.2023 By Nicole Kerwin The company has implemented solutions from Blue Yonder and 3DVR Solutions.Read More
Global pet food production increases 7.25% in 2022 01.26.2023 By Nicole Kerwin Alltech has released its annual Global Feed Survey and Agri-Food Outlook report.Read More
Nulo appoints industry veteran to COO 01.25.2023 By Nicole Kerwin Greg Aldrich will lead the company’s supply chain management, R&D, product development and more.Read More
Hill’s Pet Nutrition partners with veterinarians to tackle pet obesity 01.25.2023 By Nicole Kerwin In line with its “End Pet Obesity” campaign, Hill’s offers a variety of weight management formulations.Read More