UK Pet Food has partnered with the coalition and is urging its pet industry members to sign on to the sustainable packaging pledge.

The company plans to launch new and improved flavors of its functional dog and cat food formulas.

The women-led company was named among 24 finalists in the inaugural Vegan Women Summit Awards.

In the coming months, the startup will launch highly nutritious, sustainable treats for dogs and cats, as well as its first complete-and-balanced formula.

Emerging formats and ingredients are gaining traction as pet owners expand their horizons beyond just kibble.

The company’s mission is to elevate responsible brands, help mindful businesses boost their transparency, and protect consumers from fraud.

Developed by North Coast Seafoods, the fish-based pet food line includes dry formulas and meal toppers for cats.

The competition invites premium pet and health-food brands apply through Jan. 19.

The accreditation verifies the brand’s environmental and social business practices. 

The companies have partnered to provide measurement reporting and verification for farmers participating in Scoular’s regenerative agriculture sourcing program.