Pet specialty retailers will be able to create custom store websites through eTailPet, offer thousands of products and have them fulfilled directly through WholesalePet.com.
The market research firm will exclusively provide in-store, e-commerce and consumer data about the pet retail franchise to help tailor its growth strategies to consumer behaviors.
The pet product distributor is pairing its digital fulfillment solution with eTailPet’s custom website platform to give independent pet retailers a leg up.
The dog supplement and treat brand partnered with United National Foods, Inc. to distribute its products to the grocery chain’s locations along the east coast.