The brand’s science-backed pet supplements will be available in PetSmart stores nationwide.

The organizations will raise awareness amongst consumers and veterinarians on the root causes of the issue.

The pet health brand debuted its multi-protein kibble and wet food formulas at SUPERZOO. 

From cats to sustainability, the annual tradeshow had something for everyone in the industry.

Premixes provide processors with the essential nutrients needed to create complete-and-balanced pet foods.

More than 50 pet nutrition products and companies were recognized for their innovations geared toward supporting health and wellness in dogs and cats. 

This processing method helps preserve nutrients, allowing consumers to boost the wellbeing of their four-legged companions.

The dog and cat treats were also featured in the show’s New Products Showcase.

The company’s Fetch Pet line consists of CBD dog bites, soft chews and pet tinctures.

The new jerky treats and dental chew products were featured at SUPERZOO 2024.