RestoraPet shared findings from a Suzy study that indicate most pet owners are willing to pay as much for pet wellness products as they spend on products for their own health and wellness.

Fifteen early-stage pet companies participated in Leap Venture Academy’s 2020 Bootcamp, in which startups shared and received knowledge, resources and insights from each other and industry experts.

The pet food manufacturer has expanded the availability of its LiveClear cat food formulas to brick-and-mortar retailers, veterinary clinics and e-commerce platforms across Canada.

The ingredient, AlgaPrime DHA, is a clean label fish oil alternative and sustainable source of omega-3 fatty acids.

The company has launched a new line of sporting dog diets, adjusting protein, fat and nutrient ratios to target four specific levels of activity duration and intensity.

The companies teamed up to develop the new complete-and-balanced dog diets designed for active hunting dogs.

Lil’ Zesties Squares target allergies, environmental stress, as well as gastrointestinal and mobility issues in dogs.

The company partnered with CSIRO, Australia’s national science agency, to optimize a joint health supplement formula for dogs, protecting sensitive ingredients until they are activated during digestion.

The market research firm has highlighted opportunities for cat product proliferation, ingredient and sourcing claims, private label brand growth and other opportune areas for the industry to grow.

The company launched a portable supplement, which is infused with water-soluble, broad-spectrum hemp, to help dogs relax in stressful situations.