Jeff Alix will manage the joint venture’s pet food ingredient offerings, the first of which was launched in August.

The company has launched a new line of sporting dog diets, adjusting protein, fat and nutrient ratios to target four specific levels of activity duration and intensity.

The companies teamed up to develop the new complete-and-balanced dog diets designed for active hunting dogs.

Lil’ Zesties Squares target allergies, environmental stress, as well as gastrointestinal and mobility issues in dogs.

The company partnered with CSIRO, Australia’s national science agency, to optimize a joint health supplement formula for dogs, protecting sensitive ingredients until they are activated during digestion.

A joint report by AFIA’s Institute for Feed Education and Research, Pet Food Institute and the North American Renderers Association shows pet food production boosts the economy and reduces agriculture’s environmental footprint.

The market research firm has highlighted opportunities for cat product proliferation, ingredient and sourcing claims, private label brand growth and other opportune areas for the industry to grow.

Equipment innovations and automated process controls are facilitating safer, more efficient dry bulk ingredient handling.

The company cut the ribbon at its new $50 million, 105,000-sq-ft freeze-dried pet food ingredient plant in Seward on Sept. 1.

The company’s vitamin-enhanced water supplements are available for dogs of all ages.