Nick Ebert will direct the company’s global sales initiatives for all its pet food products.

The Collagen Sticks support oral, joint and skin health in dogs.

The company launched its new Wild Alaskan Salmon Oil and Joint Hide-A-Pill supplements. 

The retailer will now be known as Petsense by Tractor Supply and has expanded its customer loyalty program.

The company has added James Martin and Seth Mayers to its team, as well as expanded Jim Alden’s role.

The pet supplement and treat brand is focused on sustainability and helping children in need.

The pet food brand now uses responsibly sourced ingredients, is produced in an eco-friendly kitchen and is certified Plastic Neutral.

The company will use the funding to retain sole ownership of its pet treat business and ramp up its sales.

The company’s cat foods are formulated with limited, human-grade ingredients.

The company’s newest products include fresh formulas, plant-based dog foods, wet and dry cat and kitten foods, and more.