The acquisition includes the company’s Himalayan-Style Chews division.

Sentiments for the US economy and pet spending continue to shift among US pet owners.

The company has acquired Custom Vet products Ltd for about $12.78 million in cash and shares.

The treats are formulated with functional ingredients to support oral health.

The new treats are formulated with prebiotics, fiber, biotin and other functional ingredients.

Color is an important element to pet food formulations, since pet parents most often buy with their eyes.

FreshCap has launched its first functional dog treat: Shroomies.

The brand now offers pet food, treats and supplements for Dachshunds, French Bulldogs, Boxers, Australian Shepherds, German Shepherds, Golden Retrievers and Doodles.

BONKERS offers low-calorie treats for dogs and cats.

Kibus Petcare and Mighty Petz will participate in the Plug and Play Topeka accelerator program alongside 10 other startups.