The retailer is launching two takeback recycling programs to advance pet parents’ environmental impact efforts.

The brands have combined their expertise to enhance mealtime and playtime for dogs.

Matt Jackson-Smith will help raise awareness of the brand and the benefits of feeding cats fresh diets.

Edgard & Cooper, a sustainability-minded brand from Belgium, is expected to drive profitable growth for the company’s pet portfolio.

Through the rebrand, the European pet food group will continue to invest in the natural, premium market. 

The investment will expand wet pet food production capacity by nearly 50%.

The new Go! Solutions Hairball Control + Urinary Health aims to meet consumer demand for functional pet foods. 

The company’s TruGro AOX+ ingredient features polyphenol-rich botanical extracts to prevent oxidation.

The pet food and treat company will receive $40,000 and business support.

Advopet’s capabilities now include air dried, gently cooked and dehydrated pet treats and foods, and more.