As pets grow from puppy and kitten to seniors, providing more targeted nutrition can help support their overall wellbeing.

The Mini Training Treats are formulated with functional ingredients to help support brain health in dogs.

The new food is made with functional ingredients and boasts high palatability.

The company’s gourmet peanut butter and jelly shots offer new treat options for dogs.

Exploring the trends, ingredients and consumer perceptions fueling today’s supplement market.

Formulated with several functional ingredients, the supplement specifically targets the HPA axis.

The ingredients include rice protein, vital wheat gluten and faba bean protein concentrate.

The AFIA has commended the Senate HELP Committee for voting in favor of a new amendment.  

Under the Innovative FEED Act, animal food substances that do not carry nutritive benefits would be regulated as food additives instead of drugs.

The test shows high palatability and acceptance rates for wet pet food formulated with Protix’s fresh insect-based meat.