Volume four of APPA’s Generational Report details the behaviors and trends in pet ownership, attitudes and product purchasing.

The company released its growth and financial strategies, which include plans to expand its pet products, services and partnerships.

The company has partnered with WholesalePet.com to offer its treats to buyers, retailers and wholesalers.

The company has added a new flavor to its WISDOM dog food line made with Chesapeake Bay catfish.

The company’s new supplements are formulated to support common ailments found in dogs.

The expanding pet food and treat retail space requires brands to keep up with consumers’ buying behaviors.

The retailer will carry the brand’s dry and wet food as well as its variety of treats beginning April 2022.

Jinx’s products will appear in nearly 1,000 Walmart stores and on the retailer’s e-commerce site.

The natural pet food company has implemented a bespoke subscription service through Ordergroove.

The company will now be known as Compana™ Pet Brands, to better represent the variety of companion animals it serves.