Blue Buffalo brand thriving in FDM, stumbling in pet specialty 09.20.2019 By Jordan Tyler Overall, pet segment revenue for General Mills was up 7.1% in the first quarter.Read More
General Mills building omnichannel empire for Blue Buffalo brand 07.11.2019 By Jordan Tyler The company outlined its plans to drive growth in e-commerce, FDM and pet specialty at its Investor Day presentation on July 9.Read More
US pet food market becoming retail obstacle course 07.02.2019 By Jordan Tyler Pet food brands in the US are struggling for market share in the modern retail environment.Read More
General Mills changing channels in pet segment strategy 06.27.2019 By Jordan Tyler E-commerce and FDM are up, pet specialty is down at the end of fiscal 2019.Read More
General Mills CFO explains Blue Buffalo success, expectations 06.14.2019 By Jordan Tyler Don Mulligan discussed General Mills’ pet food business with a Deutsche Bank research analyst at the dbAccess Global Consumer Conference in Paris.Read More
