Halo Elevate leads significant Q2 sales growth for Better Choice 08.15.2022 By Nicole Kerwin The company reported a record-breaking quarter due to the launch of Halo Elevate, as well as expansions in brick-and-mortar and international markets.Read More
Better Choice Company adds TruDog products to portfolio 07.21.2022 By Nicole Kerwin TruDog’s freeze-dried raw pet foods, toppers and treats have been rebranded under the Halo brand.Read More
Better Choice Company promotes personnel 06.16.2022 By Nicole Kerwin Robert Sauermann and Donald Young have been promoted to chief operating officer and chief sales officer, respectively.Read More
Halo Elevate recognized for packaging design 05.05.2022 By Nicole Kerwin The pet food brand has been recognized by the Graphic Design USA packaging award.Read More
Updated: Better Choice Company launches new super premium natural dog food brand 03.24.2022 By Jennifer Semple and Nicole Kerwin Halo Elevate will be available in Petco, Pet Supplies Plus and neighborhood pet stores in March.Read More
BrightPet taps pet food industry expert 03.10.2022 By Nicole Kerwin Donna Bowden has joined the company as new vice president of co-manufacturing and export.Read More
Better Choice expands distribution, introduces new pet food 02.07.2022 By Nicole Kerwin The company has named Phillips Pet Food & Supplies its national distributor for its new pet food, Halo Elevate.Read More
Better Choice bolsters omnichannel, marketing leadership 10.20.2021 By Jordan Tyler Several CPG leaders have joined the company to accelerate growth in 2022.Read More
Updated: Better Choice expects $40 million from IPO 06.30.2021 By Jordan Tyler The company’s IPO is available at $5 per share on the New York Stock Exchange.Read More
Founding Blue Buffalo shareholder joins Better Choice board 04.28.2021 By Jordan Tyler Gil Fronzaglia has joined the company’s board as it prepares for a public stock listing in North America.Read More
