Willie Post has been named executive director of US sales for the company.

Whole Dogg will use NutriFusion’s ingredient blend to develop a natural, nutrient-rich supplement.

The company is focusing on pet health and wellness through an emphasis on nature. 

The company’s homeopathic products are now available in Shine Pet Food stores. 

Immune Sprinkles are a powdered supplement for cats and dogs. 

The two companies celebrated National Pet Wellness Month with a donation of EverRoot supplements to Greater Good Charities. 

The new Daily Prebiotic & Probiotic chew is designed to improve dogs’ immune function, gut health and digestive system.

The acquisition will integrate the manufacturing capabilities of the two companies. 

The online retailer’s growth in the sector comes as a response to increased demand for pet supplements.

The brand offers air-dried, premium foods, treats and supplements specifically designed for active dogs.