JUPITER, FLA. — Dog hygiene and wellness franchise Scenthound announced the expansion of its retail line, Houndswell®, with its new Daily Dental Support supplement designed to combat periodontal disease in pups. The supplement, along with the rest of the Houndswell line are exclusively available in the company’s stores, called “Scenters”. 

“The Houndswell line is about taking further strides toward enhancing the overall health and well-being of the pets in our care,” said Jessica Vogel, co-founder and chief brand officer of Scenthound. “For instance, most dog parents don’t know that up to 90% of dogs over the age of two already have some form of periodontal disease – but with proper dental hygiene, it can be prevented. We are on a mission to educate pet parents and help dogs live longer, happier lives, and Houndswell’s Daily Dental Support is a step towards that goal.”

Formulated with responsibly sourced organic kelp, the chewable supplement is designed to promote cleaner, healthier teeth and gums. The active ingredient contains a beneficial bacteria that produces an enzyme that fights plaque and tartar build-up, which can lead to bad breath, tooth loss, and even more serious health conditions, according to the company. 

Read more about pet supplement products and trends.