AMERSFOORT, THE NETHERLANDS — IQI Trusted Petfood Ingredients announced the appointment of Ralf Stürznickel as its new sales manager. His appointment is part of the company’s growth of its sales team, focusing on expanding its business in Europe.

With nearly fifteen years of sales experience at companies focused on animal health, Stürznickel brings extensive knowledge of animal nutrition and pet food to the supplier’s sales team. He will focus on sales in German-speaking countries, staying close to his home country.

“Next to fresh energy and a positive mindset, Ralf brings many years of experience, an extensive network, and a strong drive to support potential customers with the innovative IQI product portfolio,” said Arjan van Waes, who was recently named sales director of Europe at IQI. “His profile fits seamlessly with the company’s growth ambitions in Europe, including the German market.”

According to the company, Stürznickel is committed to helping further grow IQI’s business.

“The high-quality standards and great reputation of IQI made my decision very easy”, he said. “It is truly my biggest career achievement so far to be a valuable member of the IQI family now. The company is like a warm bath. I feel energized to start working with my new colleagues, and I look forward to contributing to IQI’s further expansion in the global pet food industry.”

Read more about personnel changes throughout the industry.