MOUNT PLEASANT, TEXAS — VICTOR Super Premium Pet Food, a Mid America Pet Food brand, has continued to make extensive upgrades to its Mount Pleasant production facility, including updates to food safety and testing procedures.

According to the brand, in the last year, it has invested over $5 million in the facility, team and processes to continually deliver products that meet food safety and testing standards.

Some of the upgrades the brand has made include: 

  • Making capital investments to the facility and equipment to improve safety, efficiency and production capabilities
  • Adding experienced team members to newly created senior management positions within VICTOR’s quality and manufacturing departments
  • Installing automated systems to sample finished products as part of VICTOR’s ongoing test and hold program
  • Engaging a third-party laboratory for finished product testing to ensure all test results are objective and accurate
  • Updating sanitation protocols to include a 12-hour deep cleaning of the manufacturing equipment and facility before production begins every week

“We take the safety and wellbeing of every pet very seriously, and this investment underscores our unwavering commitment to pet safety and the highest quality standards,” said Jeff Caswell, who was recently named chief executive officer of Mid America Pet Food. “We’re confident these changes add even more assurance that pet owners are providing the best nutrition for their beloved pets when they feed them VICTOR.”

The East Texas facility has been certified through the SQF Program since 2018, a food safety program recognized by the Global Food Safety Initiative that scores on a scale of 100. According to the brand, since then, VICTOR has consistently scored 98 or higher.

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