SARASOTA, FLA. — New omnichannel pet nutrition brand Cave Pets™ has launched, introducing a line of premium supplements designed to support overall health in dogs of all life stages. According to Cave Pets, it is the first and only pet brand throughout the globe to have its products Regenerative Organic Certified® (ROC).

Co-founded by Jason Dewberry, a natural products industry veteran, Cave Pets aims to provide pets with clinically studied superfood ingredients to support health, while also advancing sustainability by leveraging regenerative, organic farming practices. The brand’s supplements are formulated with whole, functional foods, and are easy to administer in treat, tablet and powder formats. 

“We're excited to bring these innovative, life-changing supplements to pet parents who want the best nutrition to help their pets thrive,” Dewberry said. “With mix-in powders that can easily be added to food as well as flavorful tablets and treats, Cave Pets supplements fill nutritional gaps to nourish puppies, adults and senior dogs so pets can achieve optimal health and live their best lives.”

Cave Pets’ launch includes Chomps + Treats, Blend Powders and Mushroom Powders. The supplements are formulated with novel ingredients, including Turkey Tail, Lion's Mane and Reishi mushrooms, as well as probiotics, turmeric, beets and proprietary blends to target immune, microbiome and joint health. 

The Super Chomp line includes Treats Liver + Beet, Tablets Multi Glandular + Turmeric, Tablets Multi Glandular + Hemp, and Tablets Multi Glandular + Probiotics. The Super Blend Powder line includes Multi Glandular + Turmeric and Multi Glandular + Hemp. The Mushroom Powder line includes Turkey Tail + Probiotics, Reishi + Probiotics, Multi-Shroom + Probiotics, and Lion's Mane + Probiotics. 

To support the environment, Cave Pets’ products are Regenerative Organic Certified® through the Regenerative Organic Alliance. 

| Source: Josiah Webster

Additionally, all supplements are certified by the Regenerative Organic Alliance, an organization that validates farms and products that meet high standards in soil health, animal welfare and farmworker fairness. According to Cave Pets, the certification means that it sources ingredients and manufactures its products using over 4,000 acres of vertically integrated, ROC farmland in Tennessee and Missouri. 

“Cave Pets is setting the standard for other brands in the pet nutrition space,” said Elizabeth Whitlow, communications director of the Regenerative Organic Alliance. “We imagine a world in which farmers, brands, policymakers, educators, researchers and individuals come together to create a healthy food system that respects land and animals, empowers people, and restores communities and ecosystems through regenerative farming.”

Dewberry added, “There is an increasing need for transparency and accountability in pet food and pet nutrition production. Our Regenerative Organic Certified® status is groundbreaking because it substantiates our mission of evolving pet nutrition while reversing negative impacts in the environment. It also ensures Cave Pets is meeting the highest standards in the world for soil health, animal welfare and social fairness.”

Cave Pets’ pet supplements are available via the brand’s e-commerce platform and Amazon, with later availability expected at specialty retailers and natural grocers later this year. 

Read more about pet supplement products and trends.