CINCINNATI — ProAmpac showcased its virtual packaging prototyping software during PACK EXPO from Oct. 23 to 26 in Chicago. The company also hosted two leadership sessions during the tradeshow.
ProAmpac’s MAKR by DASL tool is an online pouch and bag customization tool, enabling customers to create a range of packaging solutions to suit their specific needs.
“PACK EXPO is a great time to collaborate with industry partners,” said Nathan Klettlinger, director of global marketing at ProAmpac, ahead of the packaging tradeshow. “ProAmpac’s DASL team will engage with booth visitors while they explore MAKR, our industry-leading virtual pouch design tool. Our product development, marketing and sales teams will share the newest developments in flexible packaging especially focusing on sustainable innovation.”
MAKR allows for more custom design on packaging, using packaging dimensions, closures, handles and shape to create seamless designs. Customers can add graphics and then easily submit their requested design to ProAmpac. The company’s DASL team will then ensure design details are correct, finalize the order and then create and ship a prototype to customers.
“MAKR has expanded our collaborative resources and makes it easier for customers to get products from design to market in record time,” said Nicole Cocuzzi, collaboration and innovation manager at the company. “We’ve had a great response from our customers and continue to build out MAKR to make it easier for customers to bring new packaging ideas to commercial reality.”
In addition to showcasing MAKR, ProAmpac also hosted two presentations.
On Oct. 25, Sal Pellingra, vice president of global package design, applications and business development at ProAmpac, presented his thoughts as part of the 2022 Cold Pressure Council Annual Conference, which was held in conjunction with PACK EXPO. Pellingra discussed consumer behaviors amid a growth in purchasing power and food and beverage interests among Boomers, Gen X, Millennials and Gen Z.
Klettlinger hosted a presentation called Fresh Food To-Go and the Circular Economy on Oct. 26. The presentation covered the implications of existing fresh food to-go packaging and how flexible packaging can be adjusted to better support the circular economy and sustainability.
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