DONGEN, THE NETHERLANDS — On June 23, Protix expanded its operations team with three new appointments as it prepares for significant international growth. The company has appointed Barry Greyling to corporate treasurer, Jeroen van der Staay to chief growth officer and Anneke van de Geijn to chief commercial officer.
According to Protix, there is strong demand for insect-based ingredients following global pressure on the availability of raw materials and sustainability. To meet these demands, the company is strengthening its management team.
Greyling has more than 15 years of international experience in corporate banking, finance and treasury. He is currently a member of the Chartered Institute for Securities and Investments and is a certified professional scrum master.
Van der Staay joins Protix with experience in strategy, marketing, investment management and corporate business development throughout a variety of industries.
Van de Geijn has extensive experience in the food industry, serving both B2B and B2C areas. She has held several executive roles, including global marketing director, global sales director and commercial director for major, multi-national companies.
The personnel join Protix’s existing executive team, which includes Bas Jürgens, chief operations officer; Stijn Harms, director of projects and engineering; and Eric Schmitt, R&D director. The executive team will help further the company’s global business with new facilities planned to open within the coming years.
Protix uses black soldier fly larvae (BSFL) to create its insect-based proteins and fats, among other ingredients, which it supplies to the human food, aquaculture, animal feed, agriculture and pet food industries to aid in the creation of more sustainable food.
“As the only supplier of commercial products in a substantial volume, Protix has forged strong relationships with feed and food manufacturers,” said Kees Aarts, founder and chief executive officer of Protix. “Since the opening of our large-scale production facility in 2019, we have been working closely with our customers to understand their needs and are now at the exciting stage of further ramping up our production to meet increasing demand.
“Moreover, we were able to further develop high-tech solutions to provide a natural source of protein with a low carbon footprint and generate know-how on how to make production even more sustainable and efficient,” Aarts added. “We are now in a unique position to take a big leap forward and look forward to the contributions of Barry, Jeroen and Anneke to the next milestones on our exciting journey to bring the food system back into balance with nature.”
Read more about personnel changes throughout the industry.