Wellness introduces new wet cat entrées 08.01.2024 By Kimberlie Clyma The new Appetizing Entrées™ line offers protein-rich meals in various flavors.Read More
General registration opens for SUPERZOO 2024 01.25.2024 By Jordan Tyler This year’s tradeshow will feature more than 1,000 new products, over 80 emerging brands, and more than 65 educational sessions.Read More
Podcast: SUPERZOO 2023 unites pet industry 09.27.2023 By Nicole Kerwin Vic Mason of WPA details the success of this year’s tradeshow and its opportunities for industry members.Read More
FetchFind partners with WPA 09.01.2023 By Nicole Kerwin According to the company, the partnership “marks a new era of pet industry education.”Read More
Navigating the pet industry: Insights for emerging brands 08.30.2023 By Nicole Kerwin and Jordan Tyler Four women founders of pet industry companies offer advice to emerging pet businesses.Read More
Caroline Artiss adds human-grade jerky treats to MIGOS DOG portfolio 08.30.2023 By Jordan Tyler The celebrity chef and cookbook author has added treats to complement her fresh dog food line.Read More
Function, sustainability steal the show at SUPERZOO 2023 08.25.2023 By Kimberlie Clyma and Jordan Tyler The sold-out show welcomed nearly 18,000 pet professionals — a 10% increase over 2022.Read More
Yummy Combs shares clinical results from dental study 08.21.2023 By Jordan Tyler The dental treat brand was shown to remove 26% of tartar buildup on dogs’ teeth in 60 days.Read More
Petcurean adds wet meal toppers to Go! portfolio 08.17.2023 By Jordan Tyler The functional toppers address key need states in dogs and cats while providing a boost of flavor and hydration.Read More
Dog-O’s to host ice cream social at SUPERZOO 2023 08.16.2023 By Jordan Tyler The event will take place Aug. 17 on the show floor.Read More