The retailer launched two new dog food formulas shortly after announcing its rebranding, meant to highlight the company as a complete care provider for pet owners.
The functional salmon oil supplement brand by Hofseth BioCare has partnered with Astro Loyalty to offer promotional and marketing assets to its independent retail partners.
Edgard & Cooper has partnered with Fressnapf, Europe’s largest pet product retailer, to add its products to 245 pet store shelves across five countries.
The company grew sales by 47% in the second quarter, added 4.6 million new customers and continues to expand its distribution network across the United States.
The data technology company has launched a Neighborhood Pet channel, focusing on providing data-driven insights and solutions to independent retailers and manufacturers.