A joint report by AFIA’s Institute for Feed Education and Research, Pet Food Institute and the North American Renderers Association shows pet food production boosts the economy and reduces agriculture’s environmental footprint.
The market research firm has highlighted opportunities for cat product proliferation, ingredient and sourcing claims, private label brand growth and other opportune areas for the industry to grow.
The e-commerce CPG company has entered the pet market with its initial line of complete-and-balanced dog and cat foods, treats and other pet essentials.
Edgard & Cooper has partnered with Fressnapf, Europe’s largest pet product retailer, to add its products to 245 pet store shelves across five countries.
A study by Kabo, a fresh dog food company in Canada, reveals more Baby Boomers and Millennials are choosing e-commerce options due to safety concerns and convenience.
More and more human brands, including those that represent celebrities, are entering the pet market to capitalize on industry trends toward humanization and premiumization.